Tag: advertising | INSPIRED 55+ Lifestyle Magazine

Boomers Trust Print Advertising Over Online

Posted by INSPIRED Staff
|Date: October 30, 2019
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Boomers Trust Print Advertising Over Online

Because I own a magazine that is targeted to reach the 55+ readership, businesses may interpret my enthus ...

Because I own a magazine that is targeted to reach the 55+ readership, businesses may interpret my enthusiasm for marketing to this demographic as bias. Fair enough. So when I find collaborating ...

October 30, 2019
| by INSPIRED Staff

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Making the Podium Achievable

Posted by Kate Robertson
|Date: September 01, 2018
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Making the Podium Achievable

If you tuned into the 2018 PyeongChang Olympic Winter Games, then you already know Canada’s mixed doubles ...

If you tuned into the 2018 PyeongChang Olympic Winter Games, then you already know Canada’s mixed doubles curling team beat out Switzerland to win the gold. Like hockey, curling is a sport Canada cons ...

September 01, 2018
| by Kate Robertson

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Is Print the Missing Piece in Your Marketing Strategy?

Posted by Barbara Risto
|Date: August 31, 2018
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Is Print the Missing Piece in Your Marketing Strategy?

Social media has done a great job of convincing businesses that it’s the cheapest and the best form of ma ...

Social media has done a great job of convincing businesses that it’s the cheapest and the best form of marketing. But is it really? Sages have counselled us repeatedly to not put all our eggs in one b ...

August 31, 2018
| by Barbara Risto

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Peter Legge: Empire Builder

Posted by John Thomson
|Date: June 01, 2018
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Peter Legge: Empire Builder

If you watch TV and purchase TV Week to check the listings – and 30,000 people do – you’ve met Peter Legg ...

If you watch TV and purchase TV Week to check the listings – and 30,000 people do – you’ve met Peter Legge or at least one of his publications. TV Week is one of 30 print and digital properties that m ...

June 01, 2018
| by John Thomson

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